Savage X Fenty: Rihanna Features Breast Cancer Survivors

Business mogul Rihanna is celebrating three breast cancer survivors as part of her latest Savage X Fenty campaign, which dropped on the brand’s Instagram page last night.

In recognition of Breast Cancer Awareness Month, Savage X Fenty showcases ‘survivors and thrivers’ Cayatanita, Ericka, and Nykia; who were all diagnosed with aggressive forms of cancer and faced disparate healthcare owing to their age and race.

  
 
 
 
 
 
 
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 @nykiabreon is amplifying her voice for those who can't. As a badass breast cancer survivor she's Xperienced first-hand how challenging it can be for a young woman of color to receive the proper diagnoses & treatments. Did that stop her? Hell nah. Now she's speaking up for an entire community of #SavageXSurvivors & #SavageXThrivers 💖⁣ ⁣ Learn more about how we've teamed up with @claralionelfdn to join the fight against breast cancer at bit.ly/SXFBCA
 
A post shared by  SAVAGE X FENTY BY RIHANNA (@savagexfenty) on Oct 22, 2020 at 2:06pm PDT
 

In encouraging them to tell their stories, Rihanna hopes to spread awareness of the barriers Black women face when it comes to gaining access to adequate healthcare and support.

Cayatanita was diagnosed with breast cancer at 32 in 2018. She began blogging about her experiences in a bid to create a community; and to ensure others like her did not feel alone.

  
 
 
 
 
 
 
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 I could have never image in my wildest dreams me a Cardiovascular and Breast Cancer Thriver still here 💕and apart of something So Beautiful. Feeling So Overjoyed right now and Happy to know I am apart of something that will truly going to help others who are in need through The Clara Lionel Foundation Founded By @badgalriri This is not your Typical Pink Breast Cancer Campaign this campaign was brought to you all to Amplify Melanin Voices and to bring Awareness around Breast Cancer. I am truly fortunate to have been able to be apart of This campaign with these beautiful ladies @nykiabreon @ihartericka from different walks of life and experience in their journeys, but to also to not forget I will forever hold in my heart the time I was in The Savage X Fenty Show. If you haven't had an opportunity to view it or do some shopping you can locate it on @amazonprimevideo and shop at @savagexfenty @amazonfashion Once again I would like to Thank @badgalriri @jennnrosales @stephanie_seban and The Savage Fenty Team for making all of this possible for us. Y”alls professionalism, energy and support has been so amazing! 💕 The Best Cheerleaders A Girl Can Have. 📸: DMarcia BCA Campaign 📸: @joniwalterphotography Forever in My Heart, #cayatanita Clara Lionel Foundation Goal @claralionelfdn With every BCA style purchased, a portion of the net proceeds will be donated to the Clara Lionel Foundation (CLF) to fund critical research and support members of the Black Community who have been diagnosed with breast cancer, an underrepresented group within the health care system. * grants directly support BIPOC women who are breast cancer survivors or have been diagnosed with breast cancer with up to $500 for medical treatment, alternative care, rent, utilities, groceries, or business support. * This year METAvivor committed to creating programming specially targeted to metastatic Black women and men, seek funding to provide educational conferences for metastatic Black women and men, and fund research that addresses racial disparities in metastatic breast cancer medical treatment. . . . .Peace,Love and Plenty of Coconut Oil🌴 #amplifymelaninvoices #Thriving #BreastCancer
 
A post shared by  Cayatanita (@_cayatanita) on Oct 19, 2020 at 6:58pm PDT
 

Ericka, who found out she had two types of cancer at 28, wrote about her changing relationship with her body. “It’s important for you to appreciate the body you’re in for getting you where you are right now.”

“And that was really moving to me, because it wasn’t all about beauty, it wasn’t about ‘Oh I love myself’. It was: ‘I appreciate the vessel that has carried me’. I really give all kudos to Black femmes and Black queer people for holding me down.”

  
 
 
 
 
 
 
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 @ihartericka is feelin' good, lookin' good & surviving like a MFn boss! 💖⁣ ⁣ Learn about how we've teamed up w/ @claralionelfdn to join the fight against breast cancer: bit.ly/SXFBCA ⁣ #SavageXSurvivors #SavageXThrivers
 
A post shared by  SAVAGE X FENTY BY RIHANNA (@savagexfenty) on Oct 21, 2020 at 4:32pm PDT
 

With the campaign’s collection set to be sold throughout October and into November; Rihanna is donating a portion of proceeds up to $250,000 to her Clara Lionel Foundation. Check it out in the gallery above and learn more on how to check your own breasts for lumps here.