Italian luxury fashion house, Prada has stirred controversy online after it released a a turtleneck jumper with holes in it for £905.
The most visible criticism against the new collection came from fashion critics who questioned the concept behind the holes when Turtlenecks are meant to keep wearers warm during the winter.
However, on the companies official website, it defined the new design as being “defined by a precious openwork motif with placed holes” that encourages “an ongoing creative conversation”.
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Despite the statement from the fashion house, many twitter users insist that the turtleneck is not worth the price. They said it looks more like a slice of Swiss cheese.
One user tweeted: “The cheese looking sweater from Prada is making me so angry right now.
“How the f*** are you wearing a sweater with HOLES? And the holes are where your t*ts should be.”
Another user wrote: “Talk about ugly. Prada giving a bad name to cheese.
Another mocked: “Prada charging £905 to look like a bit of Swiss cheese. As if cheese wasn’t one of the most important models in this pandemic.”
While Prada is yet to address the backlash would you rock this?