Dancehall singer, Madrina, formerly known as Cynthia Morgan, has secured a new management deal with The Facilitator Management, an American entertainment firm.
Making this disclosure in a statement made available to members of the public, Madrina’s Spokesperson, Muyiwa Babalola said the management firm is committed to utilising the music star’s “raw magic” to continue exploring her talent in a more organised dimension.
“The Facilitator Firm is a Full -Service Boutique Artist Management, Indie-Record Label, Artist Services and Publishing Company headquartered in Las Vegas, NV. forged by the partnership of Founder / CEO “ Uncle Odis “ Johnson and Co-Founder / President Tabiyah Yetunde. Both are longtime Music Industry Veterans with a combined total of 50 plus years of experience in music and entertainment.
“Cynthia resonates with a diverse fan base all over the world because of her feel-good music and vibe,” Babalola said, noting that she’s just as excited to join the new company.
Commenting on the new deal, Madrina said: “Odis Johnson and Tabiyah are the perfect matches for me, Tabiyah has got in-depth knowledge of my type of music, she’s work with notable artists across the Caribbean and to top it all, her man-management skill is special. And Odis is such a genius, so much experience in the music business, he’s had great success managing some highly placed US-based artists. I feel lucky to have the combination of these two wonderful individuals to work with.
“I’m also excited because I believe you meet some people for a certain reason. Being a manager is more than just about the music. It’s everything that has to do with the artist’s life; a 360-dimensional thing.
“Tabiyah and Odis are individuals who also care about the artist as a person and not just about the music business. It’s important to be surrounded by people who actually care.
“I made the decision to sign the deal with the global market in mind. The facilitator management firm definitely understands the global market. My new PR team headed by Muyi, did data mining research on my music and he presented to me, then I realized how much fans I have beyond the shores of Nigeria— including places I’ve never been to.
“I’m rest assured that The Facilitator management firm can help bring that to a larger scale. Doing it independently, you don’t really have those teams to help worldwide. — “The facilitator” has worked with a lot of artists on the global stage, That’s why I wanted to partner up with them.”
Recall that some months ago, Madrina made a comeback into the spotlight after calling out her former record label boss, Jude Okoye, and Joy Tongo, her former manager, and accused them of damaging her sterling music career.