Nigerian womenwear brand, Imaatu Fashion, recently launched its Spring/Summer 2020 collection tagged “She Is”. The brand which has outlets in Vienna, Lagos and Los Angeles has described the new collecting as a gift to the classy and sophisticated international woman.
According to the brand, “Imaatu’s #SHEIS collection was created for every woman. As the pieces paints femininity strong and fragile at the same time, a wardrobe for women all around the globe. Sophisticated – Heroine – Emotional – Immortal – Soul!”
Imaatu deliberately chose non-colour fabrics, dog-tooth check and animal prints, combined with Adire fabrics. The materials used in the collection are all hand made by students of the Nigerian association of the Blind, which adds spice to the collection giving it a strong silhouette.
“She Is” her story in every way shape and form.
See some photos from the look book below;
Checkout and shop the new catalogue on their site here.
By: The Arubayi Keme